IMCNE - Professional Emphasis Groups (PEGs)

IMCNE Professional Emphasis Groups
(PEGs)

Professional Emphasis Groups (PEGs) are interest groups organized by consulting specialties (healthcare, marketing, finance, etc.) to assist with practice development issues. These groups are open to members and Individual Sponsors.

For more information on starting a PEG, contact the IMCNE President.

Currently Active IMCNE PEGs:

Business Development SIG

The SPC/IMCNE Business Development SIG (Special Interest Group) comprises consulting practices, independent professionals, and other organizations who strive to develop and enhance their business. The SIG was established to help members develop disciplined and action oriented business development programs for their business or organization. A business development program includes marketing assessments to identify target markets, relationship marketing, lead generation and qualification, sales, customer and competitive intelligence gathering, and ultimately proposal writing. The group meets on a monthly basis and a variety of business development topics are discussed, including:

How to create a compelling value proposition
Creating the right prospect base
Pitching to prospects
Closing the deal
Common business development challenges
Success stories and challenges in business development
Methods for creating an integrated business development plan
Effective tools and methodologies used in dealing with growth issues
Best business development practices
Recommended resources, such as books, seminars, web sites, etc. for growth planning
etc.

Who Should Attend

Our group is for quality, experienced professionals who can add value to our group's experience in the following ways:

Those who are willing to share about their practice in a way that educates the group as to their expertise and offering. (We have been doing this by having individuals share client case studies that speak to the type of businesses they work with, and the kind of value they add as practitioners).
Those who are willing to raise questions and issues with regard to growing their practice and building their capabilities - for all of us to add our support or to be devil's advocates.
Those who are willing to communicate useful information, generate connections, share contacts, and build collaborations with other practitioners (what we call the "4Cs Rule").

Join John Jaddou and Harvy Simkovits, CMC at Rebecca's café.

This is an invitation-only meeting. There is no cost for attending

For more information, contact the Chairperson:

Harvy Simkovits, CMC
President
Business Wisdom
4 Angier Road
Lexington, MA 02420
Tel: 781-862-3983
Fax: 781-240-1080
http://www.Business-Wisdom.com

Updated 8/28/06